New updates and improvements to Usermaven.

  1. Attribution insight got some love, and we have added 3 new attribution models:

    - First touch

    - Last touch

    - Linear

    You can change the attribution model from the dropdown menu, by default "Position decay" attribution model is used.

    Exclude traffic by the referrer

    The attribution setup now allows you to exclude traffic by the referrer.

    Screenshot 2022-03-23 at 11.23.46 PM

    Exclude traffic referrers such as your internal product usage or visits that came from your own website to your application.


  2. Events Activity

    New Feature

    The events page just got an upgrade! 🆙

    For many of you, the events page was a nice way to see custom events you sent to Usermaven. But, it was missing realtime events activity.

    We have added an option on Events page to view events activity that are coming in Usermaven from your application.

    Screenshot 2022-03-23 at 6.28.07 PM

    View event attributes

    Event activity also comes up with event attributes that are passed to Usermaven from your user's device.

    Screenshot 2022-03-23 at 6.28.40 PM

    Failed events

    Lastly, you can view successful and failed events along with an error message.

    Next, we are adding Events mute option in custom events.

    Screenshot 2022-03-23 at 6.32.33 PM


  3. Another improvement made to the Events page, you now have an option to mute events.

    Some of the events you passed to Usermaven may not be relevant or important to you at a later time or you may have passed wrong events. So, this feature will help you remove that noise from other areas of the platform.

    To mute an event, simple turn the switch on/off. The event will no longer be shown in the dashboard (events overview) and in the selectors when making a new insight report.

    Screenshot 2022-03-23 at 6.48.10 PM

    Ignore/Mute Events

    Some events we send out are not relevant for UserMaven, but used on another platform. I'd like the ability to ignore a particular Event to decrease 'noise'

    Mike H
    Shipped 🚀



  4. We have added a new page to view all the custom events you are passing to Usermaven. You'll be able to see the total number of events triggered, first occurrence, last occurrence and pulse to see if the events are firing as they should.

    This feature was requested by Mike from Frill and Azhar (Chief dev) shipped it in less than 12 hours. Thanks to both of you!

    You can find this feature in the Settings -> Events page.